roaa alaa

Social Media Specialist | Content Development

Dubai, UAE

Profile summary

Freelance Content Creator and Social Media Specialist with GCC experience spanning marketing, sales, and administrative operations. Skilled in content development, client communications, lead generation, and bilingual promotional production in English and Arabic. Committed to delivering organized project coordination and building professional relationships across diverse environments.

Career highlights

Content Creation and Marketing: Produce promotional content in English and Arabic for brands and businesses while communicating directly with clients regarding campaigns and collaborations.

Sales and Lead Generation: Manage customer inquiries, conduct sales calls, and support marketing activities alongside lead generation while maintaining customer records and communications.

Administrative Support and Operations: Handle incoming calls, coordinate appointments, maintain organized records, and support daily office operations and customer service activities across professional settings.

Key skills

ProfessionalCustomer Service Reception Operations Front Desk Support Sales Lead Generation Appointment Scheduling Administrative Support Telephone Handling Client Relationship Management Data Entry Microsoft Office Social Media Marketing Teamwork Problem Solving
SkillsContent Development Marketing Coordination Client Communications Property Marketing Social Media Management Campaign Execution

Professional experience

Freelance Content Creator & Social Media Specialist
Dubai, UAE

Contributed to brand growth and campaign execution, supporting direct client communications and content development across multiple business accounts in Dubai, UAE.

  • Creates marketing content for brands and businesses.
  • Communicates directly with clients regarding campaigns and collaborations.
  • Coordinates project timelines and deliverables.
  • Builds strong professional relationships with clients and business partners.
  • Produces promotional content in English and Arabic.
Sales & Marketing Coordinator
Ammar Homes Real EstateTurkey

Manages property-related customer communications and marketing activities, steering client sales processes and appointment scheduling for Ammar Homes Real Estate.

  • Executed sales calls and followed up with prospective clients to advance real estate transactions.
  • Maintained customer records and supported lead generation initiatives for marketing campaigns.
Administrative Assistant
RehabTech Nursing HomeUnited States

Supports daily office operations and customer service activities by handling incoming calls, coordinating appointments, and maintaining structured administrative records.

  • Assisted residents, visitors, and staff with daily inquiries to maintain clear communication channels.
  • Handled administrative correspondence and organized documentation for staff review.

Education

Bachelor Degree

Quality Management Technology

Diploma
ICCA Dubai

Hospitality & Commercial Cookery

Languages

English · Fluent

Arabic · Fluent